Business Report
Prine Ltd is a leading Australian manufacturer of hearing aids. One of the business’s new hearing aids has been successfully launched in Australia and Prine Ltd now plans to expand to Europe and North America. The senior managers of Prine Ltd are seeking advice on the following aspects of their international expansion:
• maintaining production quality
• options for global marketing• financial issues to be considered
• integration of their global and local activities.
You have been employed as a consultant to prepare a report for Prine Ltd. In your report, propose and justify effective operational, marketing and financial strategies that Prine Ltd could implement to achieve success in the global market.
Extended Response
How does an understanding of the influences on operations contribute to business success?
OR
Evaluate the effectiveness of human resource management in achieving the goals of business.
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